* DEVIZES TO WESTMINSTER Preparation
* Devizes to Westminster kayak race
* Devices to Westminster Route
* Why A Site on top?
* How To Choose A Kayak Paddle
* How to Kayak
* William and I paddle Oxford
* Thoughts on boat sizes
* Thoughts on design
* Extreme Eco Friendly Kayaking Recycled Kayak
* Kayak Fishing
* Big Fish, Little Boat: Extreme Kayak Shark Fishing
* Kayak chainsaw massacre - how to make 1 -> 3
* History of kayaking
Thoughts on design
We are a bit paranoid about words like "innovation", "thinking out of the box", etc. In this modern age these have become buzz words, used by everyone and anyone who do something slightly different. Two questions need to be asked when anybody make such a claim. The first being: "is it really different from what has been done before?" The second: "does it work?"
At Fluid we look at things differently. Everything that needs to be designed on our boats are designed from basic principles. This includes hull design, deck design and outfitting. Sometimes we arrive at something completely different, sometimes the differences are more subtle. We don't tire ourselves too much about the first question on innovation. Being different is not the sole purpose of what we do. We care more about the second question: "does it work?"
We consider being based in Africa a blessing, where we are a bit isolated from the other manufacturers. This makes it easier for us to work from first principles, instead of adapting someone else's ideas. We set certain parameters for every boat we design, and the boat won't go in production until we are sure that we've achieved the optimum for every parameter. Sometimes it takes a bit longer than we promised, but the wait is always worth it.
We also don't believe in gimmicks. Pure functional design is all that counts, blended with pleasing aesthetics. We believe that you deserve the best when you buy one of our boats, and it is our aim to deliver the best.
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